Fake Instagram Comments: The Tell-Tale Signs and How to Avoid Looking Fake

What counts as a fake Instagram comment?

A fake Instagram comment is one that does not come from a genuine reaction to the post. That includes bot comments, spam selling something, comments from engagement apps, and bought lines that could sit under any photo.

Fake comments on Instagram come from a few sources:

• Spam bots that post the same line, or a link, under thousands of posts.
• Engagement apps that ask for your login and comment from your account or others automatically.
• Comment swaps where people agree to comment on each other's posts without reading them.
• Low-effort bought comments, where the seller picks generic lines for you.

The common thread is that the words do not fit the post. A real follower who likes your new candle asks what it smells like. A fake comment says "Awesome!" and moves on. Our guide to spam Instagram comments covers the scam and link-spam kind in detail.

How do people spot fake comments on Instagram?

People spot fake comments on Instagram by checking whether the words fit the post, whether lines repeat, and whether the thread matches the rest of the account. Most visitors notice within a few seconds.

One sign alone proves little. Real fans post emojis too. It is the pattern that gives a thread away: many generic, repeated, off-topic lines arriving together.

Why do generic comments for Instagram look fake?

Generic comments look fake because they show no sign that anyone looked at the post. Real people react to details: a colour, a price, a place, a question.

Compare these lines for a café posting a new pumpkin latte:

The specific lines do three things generic ones never do. They refer to the post, they sound like different people, and some ask questions you can answer, which starts a real conversation. That is the standard to hold any comment to, whether a follower, a friend or you wrote it.

For more examples by topic, see good comments for Instagram.

What does Instagram do about fake comments?

Instagram removes comments it links to inauthentic activity and can limit accounts that keep producing it. It announced this policy publicly in November 2018.

In its November 2018 announcement, Instagram said it would remove inauthentic likes, follows and comments from accounts using third-party apps to boost their popularity, and that it had built machine learning tools to find them. It said affected accounts would get an in-app message and be asked to change their password.

Today the rules come from two places:

• Instagram's Help Center says you should not use apps that offer likes and followers, warns they can get full access to your account, and says Instagram can remove the engagement they create and limit or disable accounts that keep using them.
• Meta's Spam policy prohibits buying, selling or exchanging engagement, and lists posting or engaging at very high frequencies, manually or automatically, as spam.

So comment threads built from bots or apps can shrink without warning. No seller can promise that any bought engagement will stay.

How to remove fake comments from your own posts

Use Instagram's Hidden Words settings to filter spam automatically, and hide or delete anything that slips through. It takes a few minutes and keeps your threads clean.

1. Open Hidden Words. Tap the menu icon on your profile, go to Settings, and under How others can interact with you tap Hidden Words.
2. Keep "Hide unwanted comments" on. Instagram's Help Center says it hides comments with offensive words, phrases or emojis, and it is on by default.
3. Add custom words. Add spam phrases you keep seeing, such as "DM to collab", separated by commas. Instagram hides comments containing them.
4. Hide by hand. In the app, tap Hide under a comment on your post. Hidden comments can be checked later at the bottom of the comments.
5. Limit who can comment. In Settings, under How others can interact with you, tap Comments to control who can comment.

For abusive or scam comments, report them as well; our guide on how to report a comment on Instagram walks through it. Menu names can shift slightly between app versions.

How do buyer-written comments avoid the fake look?

Buyer-written comments avoid the fake look because you write every line to fit the post, in your audience's language, with no repeats. They fix the generic-text problem, though they remain bought engagement.

At SocialGrowthly, comments are sold only as custom Instagram comments. You type one comment per line, at least 30, and each can be up to 300 characters, emojis included. Hateful, sexual or harassing text and anyone's private details are not posted.

Orders run from 30 to 3,000 comments, need only a public post link and never a password, and delivery starts 2-5 minutes after payment. If delivery has not started within 72 hours, you get a full refund.

Be clear about what this is. You control the words; SocialGrowthly does not claim the accounts posting them are real, active or targeted people, and Instagram can remove engagement it links to inauthentic activity. Our guide to buying custom comments for Instagram explains how to write a full batch.

Are fake comments on Instagram legal for businesses?

In the US, buying fake comments to misrepresent a business's influence for a commercial purpose can break the FTC's consumer reviews rule. Instagram's own rules also discourage inauthentic activity of every kind.

The FTC rule, in force since October 21, 2024, lists comments among its indicators of social media influence, alongside followers, likes, saves, shares and reposts. It bans buying fake indicators that the buyer knew or should have known were fake and that materially misrepresent their influence or importance for a commercial purpose. Its definition of fake covers indicators from bots, from accounts not tied to a real person, and any that otherwise do not reflect a real person's activities or opinions.

Say it plainly: writing the text yourself does not change what the rule is about. If you are a business, never use added comments to present yourself to customers, brands or investors as more popular or trusted than you are, and never write lines that pose as real customer reviews. Read the rule or ask a lawyer if your business depends on it.

A checklist before you add comments to a post

Before you add comments to any post, check that each line fits the post, the numbers stay in proportion, and nothing pretends to be a customer review.

• Every comment mentions or responds to something in the post.
• No line is repeated, and lengths vary from a few words to a full question.
• Comments are in the language your followers speak.
• Emojis sit inside sentences, not in floods.
• The comment count stays near 1 for every 10-30 likes; add Instagram likes at checkout if the post needs balance.
• No comment claims to be a customer's experience of your product.
• You reply to the real comments that arrive, so the thread keeps growing on its own.

When the batch passes the checklist, paste your link and lines into the comments order box. Checkout opens WhatsApp or email, the team replies with a secure payment link, and support is at support@socialgrowthly.com 24/7.